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Doherty, Anne Marie
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Risultati della ricerca
Automated technologies: how do they enable value co-creation, value co-destruction & customer brand engagement?
Creatore:
Mwenje, Tichakunda
Data:
2023
Department, School or Faculty:
Department of Marketing
Mainstreaming sustainable fashion? : the role of sustainable fashion influencers
Creatore:
Mukendi, Amira Monaie
Data:
2021 and 2022
Department, School or Faculty:
Strathclyde Business School and Department of Marketing
When engagement is for self-presentation : the role and impact of the ideal-self in social media engagement
Creatore:
Thanvarachorn, Archareeporn
Data:
2021 and 2020
Department, School or Faculty:
Department of Marketing and Strathclyde Business School
Investigating the impact of strategic brand management on export performance in the B2B context
Creatore:
Pyper, Keith
Data:
2018
Department, School or Faculty:
Department of Marketing
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4
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Doctoral thesis
4
Creatore
Mukendi, Amira Monaie
1
Mwenje, Tichakunda
1
Pyper, Keith
1
Thanvarachorn, Archareeporn
1
Collaboratore
Doherty, Anne Marie
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4
Alexander, Matthew
1
Davies, Iain
1
Glozer, Sarah
1
Gounaris, Spiros
1
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Dipartimento, Scuola o Facoltà
Department of Marketing
4
Strathclyde Business School
2
Data
2021
2
2018
1
2020
1
2022
1
2023
1