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Filtern nach: Mitwirkender Karampela, Maria Abteilung, Schule oder Fakultät Department of Marketing

An investigation of the interventional role of perceived norms on greener choice

Schöpfer:

Zhou, Yuanyuan

Datum:

2024 and 2023

Department, School or Faculty:

Department of Marketing
Sensing the future : exploring the factors influencing adoption of IoT at an organisational level in a sustainable Commercial Real Estate (CRE) context

Schöpfer:

Scally, Thomas

Datum:

2022

Department, School or Faculty:

Department of Marketing
Verifying Authenticity: Blockchain Technology as a tool to rebuild consumer trust in brand authenticity claims.

Schöpfer:

Caulfield-Bailey, Lauren

Datum:

2022

Department, School or Faculty:

Department of Marketing
An investigation of antecedents to social media engagement behaviours

Schöpfer:

Goddard, Tara A.

Datum:

2020

Department, School or Faculty:

Department of Marketing