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Filtragem por: Encontro 2023 Departamento, escola ou faculdade Department of Marketing

1. The impact of business model on innovation performance

O Criador:: Chou, Chia-Hao
Encontro:: 2023 and 2024
Department, School or Faculty:: Department of Marketing

2. An investigation of the interventional role of perceived norms on greener choice

O Criador:: Zhou, Yuanyuan
Encontro:: 2024 and 2023
Department, School or Faculty:: Department of Marketing

3. Vogues changing faces : a critical visual analysis of the celebrity-fashion alliance through an intersectional and neoliberal feminist discourse lens

O Criador:: Mainz, Marsaili
Encontro:: 2023
Department, School or Faculty:: Department of Marketing

4. Automated technologies: how do they enable value co-creation, value co-destruction & customer brand engagement?

O Criador:: Mwenje, Tichakunda
Encontro:: 2023
Department, School or Faculty:: Department of Marketing

5. Transformative service experiences in a mundane service setting

O Criador:: Abu, Mimi Liana
Encontro:: 2023
Department, School or Faculty:: Strathclyde Business School and Department of Marketing

6. Creating a circular revolution : the Glasgow textile sector

O Criador:: Darbyshire, Victoria Louise
Encontro:: 2023
Department, School or Faculty:: Department of Marketing and Strathclyde Business School

7. Taste for luxury, preference for counterfeits

O Criador:: Sorochynska, Karyna
Encontro:: 2023
Department, School or Faculty:: Department of Marketing