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Resultados da Busca
Willingness to pay for customized solutions in a B2B environment : evaluating different buying groups based on a maintenance case study
O Criador:
Dammann, Sven
Encontro:
2013
Department, School or Faculty:
Department of Marketing
The grey market and the service encounter : an investigation of satisfiers, dissatisfiers and complaining behaviour
O Criador:
Grougiou, Vassiliki Elias
Encontro:
2008
Department, School or Faculty:
Department of Marketing
The strategic value of pioneering as a strategy and pioneering advantages in the context of FMCG brands entering new geographic markets
O Criador:
Becker, Sven H.
Encontro:
1995
Department, School or Faculty:
Department of Marketing
Investigating the impact of strategic brand management on export performance in the B2B context
O Criador:
Pyper, Keith
Encontro:
2018
Department, School or Faculty:
Department of Marketing
Exploring leaders' strategies for managing negative emotions of sales people
O Criador:
Alame, Fouad M.
Encontro:
2016
Department, School or Faculty:
Department of Marketing
Canadian SMEs, export barriers and the internet
O Criador:
Maltby, Neil
Encontro:
2011
Department, School or Faculty:
Department of Marketing
Alliances and acquisitions : the selection process in the civil airline industry
O Criador:
Signorini, Alessandro
Encontro:
2012
Department, School or Faculty:
Department of Marketing
Unpacking visitor engagement : examining drivers of engagement in museums
O Criador:
Taheri, Babak
Encontro:
2011
Department, School or Faculty:
Department of Marketing
Online branding and communications : the theories and principles of semiotics - the case of the Highland Park web site
O Criador:
Grumball, Sarah Cara
Encontro:
2012
Department, School or Faculty:
Department of Marketing
A study of consumers' identity construction within food culture
O Criador:
Tonner, Andrea
Encontro:
2012
Department, School or Faculty:
Department of Marketing
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Department of Marketing
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