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Department of Marketing.
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Examining consumers' continued use of retailers' branded mobile applications
创造者:
Al-Nabhani, Khalid
日期:
2019
Department, School or Faculty:
Department of Marketing.
Customer experience in the business-to-business context, drivers, measures and consequences
创造者:
Almoraish, Ahmed Abdulwadod Saeed.
日期:
2021
Department, School or Faculty:
Department of Marketing. and Strathclyde Business School.
Managing Customer Relationships MK416 exam papers
Department, School or Faculty:
Department of Marketing.
Brand Management MK500 exam papers
Department, School or Faculty:
Department of Marketing.
Brand Management MK412 exam papers
Department, School or Faculty:
Department of Marketing.
Advances in Consumer Behaviour MK410 exam papers
Department, School or Faculty:
Department of Marketing.
Small Business Marketing MK425 exam papers
Department, School or Faculty:
Department of Marketing.
Social Marketing MK418 exam papers
Department, School or Faculty:
Department of Marketing.
Sports Marketing MK419 exam papers
Department, School or Faculty:
Department of Marketing.
Business Relationship Marketing MK428 exam papers
Department, School or Faculty:
Department of Marketing.
Tourism Marketing MK424 exam papers
Department, School or Faculty:
Department of Marketing.
Advances in Marketing Communications MK421 exam papers
Department, School or Faculty:
Department of Marketing.
Introduction to Marketing MK111 exam papers
Department, School or Faculty:
Department of Marketing.
International Business Management MK415 exam papers
Department, School or Faculty:
Department of Marketing.
The influence of social eWOM information on attitude formation for aesthetic products : the case of fine art
创造者:
Stankovic, Tajana.
日期:
2018
Department, School or Faculty:
Department of Marketing.
Creativity and the corporate brand within small to medium sized creative organisations
创造者:
Powell, Shaun Michael
日期:
2005
Department, School or Faculty:
Department of Marketing.
Marketing and export success
创造者:
Zeid, Eldessuki H.A.
日期:
1981
Department, School or Faculty:
Department of Marketing.
The effect of internal market orientation, internal dynamics and knowledge management strategies on NSD project performance
创造者:
Boukis, Achilleas
日期:
2014
Department, School or Faculty:
Department of Marketing.
Customer adoption of internet banking : a cross-national study in Scotland and Nigeria of a proposed model of universal determinants
创造者:
Onyia, Okey Peter.
日期:
2009
Department, School or Faculty:
Department of Marketing.
Customer relationship management (CRM) : the effect of organisational culture - a longitudinal case study
创造者:
Plakoyiannaki, Maria - Emmanuella
日期:
2002
Department, School or Faculty:
Department of Marketing.
Competition strategies in international markets : The role of entrepreneurial orientation and the internet on the export performance of UK based small and medium sized enterprises
创造者:
Abdel-Aziz Mostafa, Rasha Hussein
日期:
2003
Department, School or Faculty:
Department of Marketing.
The marketing of non-profit organisations : a study of the application of marketing techniques and practices in the Scottish arts organisations
创造者:
Hussein, Hussein Mousa Ragheb.
日期:
1982
Department, School or Faculty:
Department of Marketing.
The interplay between social capital and the development of small professional firms
创造者:
Stringfellow, Lindsay.
日期:
2010
Department, School or Faculty:
Department of Marketing.
"Consuming Kate" : unpacking royal celebrity
创造者:
Logan, Ashleigh.
日期:
2013
Department, School or Faculty:
Department of Marketing.
The role of business relationships in export market knowledge acquisition and export performance of UK small medium sized enterprises
创造者:
Phiri, Thandiwe.
日期:
2009
Department, School or Faculty:
Department of Marketing.
Marketing Scotland's museums and galleries
创造者:
Bradford, Hugh
日期:
1992
Department, School or Faculty:
Department of Marketing.
Negatively-valenced influencing behaviour: forms, triggers and impacts
创造者:
Azer, Jaylan
日期:
2018
Department, School or Faculty:
Department of Marketing.
A study of target receivers' perception of the process of endorsement in advertising
创造者:
Fahad, Ghalib A.
日期:
1985
Department, School or Faculty:
Department of Marketing.
International strategy in professional business service industries : the case of the international marketing communications sector in UK
创造者:
Boojihawon, Dev K.
日期:
2003
Department, School or Faculty:
Department of Marketing.
The assimilation of information technology in marketing practice : a stages theory - transactional to relational marketing approach
创造者:
Brady, Mairead.
日期:
2001
Department, School or Faculty:
Department of Marketing.
The impact of Middle East oil on world oil prices 1973-83
创造者:
Zainabdin, A. S.
日期:
1977
Department, School or Faculty:
Department of Marketing.
Purchasing development
创造者:
Jones, David Meirion.
日期:
1997
Department, School or Faculty:
Department of Marketing.
Marketing of management education : a case study related to the Strathclyde Business School
创造者:
Palihawadana, D.
日期:
1992
Department, School or Faculty:
Department of Marketing.
Keeping clients in line : a grounded theory explaining how veterinary surgeons control their clients
创造者:
Guthrie, Wendy.
日期:
2000
Department, School or Faculty:
Department of Marketing.
The internationalisation of the British construction consulting sector and technology transfer in developing countries
创造者:
Mansfield, Nigel R
日期:
1990
Department, School or Faculty:
Department of Marketing.
Marketing and competitiveness : a survey of current practice and performance in the UK textile machinery industry
创造者:
Abdel-Mohsen, Tawfik Mohamed
日期:
1986
Department, School or Faculty:
Department of Marketing.
Consumer policy in the less developed countries : a Saudi Arabian context
创造者:
Habib, Raad Abdul-Kareem
日期:
1988
Department, School or Faculty:
Department of Marketing.
Ambivalences of consuming social technology : understanding how the practice of friendship and construction of the public self have been affected by social technology
创造者:
Anderson, Stephanie Louise
日期:
2013
Department, School or Faculty:
Department of Marketing.
"Narratives of redemption" : consumers' identity re-construction after having overcome a spell of poverty
创造者:
Stephan, Julius Michael
日期:
2020
Department, School or Faculty:
Department of Marketing.
High growth firms in Scotland : customer perceived value creation and rapid firm growth
创造者:
Mawson, Suzanne
日期:
2013
Department, School or Faculty:
Department of Marketing.
An empirical investigation of radical innovation growth through a capabilities and dynamic capabilities lens
创造者:
Bauwen, Guy A.
日期:
2011
Department, School or Faculty:
Department of Marketing.
International opportunity enactment by small and medium sized enterprises in the UK
创造者:
Mamun, Khandker Md Nahin.
日期:
2015
Department, School or Faculty:
Department of Marketing.
Examining the online customer experience during a utilitarian search for online business advisory information and services
创造者:
McLean, Graeme.
日期:
2015
Department, School or Faculty:
Department of Marketing.
International strategic alliances in the UK fresh produce industry
创造者:
Gibbs, Juliette.
日期:
2003
Department, School or Faculty:
Department of Marketing.
Search behaviour : an analysis of information collection and usage during the decision process
创造者:
Fletcher, Keith, 1948-
日期:
1986
Department, School or Faculty:
Department of Marketing.
Constructing a practioner-based model of selecting celebrity endorsers
创造者:
Erdogan, Bayram Zafer.
日期:
2000
Department, School or Faculty:
Department of Marketing.
Relationship governance: structure and performance in industrial markets
创造者:
O'Toole, Thomas
日期:
1997
Department, School or Faculty:
Department of Marketing.
Perception and management of risk in the construction industry
创造者:
Orsaah, Sylvester.
日期:
1984
Department, School or Faculty:
Department of Marketing.
Framing practices, spaces and socialities of consumption in vintage
创造者:
Duffy, Katherine M
日期:
2014
Department, School or Faculty:
Department of Marketing.
National and organisational cultures and the influences on cross-border post-acquisition management and performance
创造者:
Quah Li-Anne, Penelope Elizabeth.
日期:
2003
Department, School or Faculty:
International Business Unit. and Department of Marketing.
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Thesis
133
Exam Paper
12
资源类型
Doctoral thesis
125
Learning object
12
Master thesis
8
创造者
Anderson, Stephanie Louise
2
Abdel-Aziz Mostafa, Rasha Hussein
1
Abdel-Mohsen, Tawfik Mohamed
1
Abdelmoety, Ziad.
1
Abou-Kahf, Abdelsalam M.
1
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贡献者
Hamilton, Kathy
5
Wilson, Alan
5
Gounaris, Spiros
4
Hewer, Paul
3
Wagner, Beverly
3
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出资者
Ministry of Higher Education, Egypt
1
部门,学校或学院
Department of Marketing.
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145
Strathclyde Business School.
3
International Business Unit.
1
Scottish Hotel School.
1
日期
2016
11
2012
9
1986
8
2013
8
2001
6
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