Index Catalog // STAX

Cancellare i filtri

Filtro per: Collaboratore Doherty, Anne Marie

1. Automated technologies: how do they enable value co-creation, value co-destruction & customer brand engagement?

Creatore:: Mwenje, Tichakunda
Data:: 2023
Department, School or Faculty:: Department of Marketing

2. Mainstreaming sustainable fashion? : the role of sustainable fashion influencers

Creatore:: Mukendi, Amira Monaie
Data:: 2021 and 2022
Department, School or Faculty:: Strathclyde Business School and Department of Marketing

3. When engagement is for self-presentation : the role and impact of the ideal-self in social media engagement

Creatore:: Thanvarachorn, Archareeporn
Data:: 2021 and 2020
Department, School or Faculty:: Department of Marketing and Strathclyde Business School

4. Investigating the impact of strategic brand management on export performance in the B2B context

Creatore:: Pyper, Keith
Data:: 2018
Department, School or Faculty:: Department of Marketing