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Filtrage par: Créateur Stewart, Malcolm Hynd Type de ressource http://purl.org/coar/resource_type/c_db06

Antecedents, policies and practices of promotional standardisation strategy : a comparison of British MNC's and advertising agencies in three countries across the European Union

Créateur:

Stewart, Malcolm Hynd

Rendez-vous amoureux:

2012

Department, School or Faculty:

Department of Marketing