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Filtrado por: Departamento, Escuela o Facultad Department of Marketing

An investigation of the interventional role of perceived norms on greener choice

Creador:

Zhou, Yuanyuan

Fecha:

2024 and 2023

Department, School or Faculty:

Department of Marketing
Vogues changing faces : a critical visual analysis of the celebrity-fashion alliance through an intersectional and neoliberal feminist discourse lens

Creador:

Mainz, Marsaili

Fecha:

2023

Department, School or Faculty:

Department of Marketing
Automated technologies: how do they enable value co-creation, value co-destruction & customer brand engagement?

Creador:

Mwenje, Tichakunda

Fecha:

2023

Department, School or Faculty:

Department of Marketing
Transformative service experiences in a mundane service setting

Creador:

Abu, Mimi Liana

Fecha:

2023

Department, School or Faculty:

Strathclyde Business School and Department of Marketing
Creating a circular revolution : the Glasgow textile sector

Creador:

Darbyshire, Victoria Louise

Fecha:

2023

Department, School or Faculty:

Department of Marketing and Strathclyde Business School
Sensing the future : exploring the factors influencing adoption of IoT at an organisational level in a sustainable Commercial Real Estate (CRE) context

Creador:

Scally, Thomas

Fecha:

2022

Department, School or Faculty:

Department of Marketing
Comparative study of international marketing strategy of Japanese and Taiwanese CNC machine tool industry in the ASEAN region

Creador:

Chan, Kah Chee

Fecha:

1994

Department, School or Faculty:

Department of Marketing
Brand Building in a Fmcg Environment

Department, School or Faculty:

Department of Marketing
“Generally, I live a lie” : a study of transgender consumer vulnerability

Creador:

Duncan-Shepherd, Sophie

Fecha:

2022

Department, School or Faculty:

Department of Marketing
Taste for luxury, preference for counterfeits

Creador:

Sorochynska, Karyna

Fecha:

2023

Department, School or Faculty:

Department of Marketing