Index Catalog // STAX

1. Consumer policy - a network/political economy perspective : an application of the new macro-relational consumer policy framework to study the evolutionary dynamics of the policy community for the Electronic Fund Transfer System (EFTS) consumer issue in Canada

Creator:: McGregor, Sue L. T.
Date:: 1992
Department, School or Faculty:: Department of Marketing.

2. Consuming Kate, unpacking the feminine ideologies surrounding the celebrity princess brand

Creator:: Logan, Ashleigh T. J. M.
Date:: 2016
Department, School or Faculty:: Department of Marketing.

3. Strategic analysis of organisational decision-making as the interface between corporate idiosyncracies and the adoption of technological innovations, the case of business information systems

Creator:: Morieux, Yves V. H
Date:: 1986
Department, School or Faculty:: Department of Marketing.

4. The relationships between market orientation, supplier partnership, environmental factors and firm performance in Indonesian retail firms

Creator:: Soehadi, Agus W
Date:: 2001
Department, School or Faculty:: Department of Marketing.

5. Effective exporting, an analysis of contemporary and enduring critical success factors which enable successful exporting performance by UK SME

Creator:: Pyper, Keith.
Date:: 2016
Department, School or Faculty:: Department of Marketing.

6. Understanding Muslim consumers' acceptance of self-service technologies

Creator:: Al Oraini, Badrea Saleh.
Date:: 2014
Department, School or Faculty:: Department of Marketing.

7. Competitive marketing strategy, a study of competitive performance in the British car market

Creator:: El Morsy, Gamal El-Din Mohamad.
Date:: 1986
Department, School or Faculty:: Department of Marketing.

8. Online fashion shopping experiences, web atmospherics and consumer's emotions

Creator:: Kawaf, Fatema.
Date:: 2016
Department, School or Faculty:: Department of Marketing.

9. Rethinking brand management, a cultural perspective on brand iconicity and identity politics

Creator:: Das, Sudipta
Date:: 2016
Department, School or Faculty:: Department of Marketing.

10. Footsteps into the forgotten, consuming obsolescence

Creator:: Anderson, Stephanie Louise
Date:: 2016
Department, School or Faculty:: Department of Marketing.

11. The nature of corporate identity, an explanatory study undertaken within BBC Scotland

Creator:: Balmer, John M. T
Date:: 1996
Department, School or Faculty:: Department of Marketing.

12. Message variation and source credibility in advertising

Creator:: Mualla, Naji D. Saleh
Date:: 1986
Department, School or Faculty:: Department of Marketing.

13. Strategy development in Globalising markets, the case of Norwegian small and medium sized firms

Creator:: Solberg, Carl Arthur
Date:: 1994
Department, School or Faculty:: Department of Marketing.

14. Drawing the line, understanding privacy concern, privacy literacy and trust influences on online social network privacy boundaries

Creator:: Morrison, Roberta.
Date:: 2013
Department, School or Faculty:: Department of Marketing.

15. Marketing hotel operations, an investigation into the marketing behaviour of national and international chain affiliated hotels operating in Egypt

Creator:: Sherif, Hassan S. A.
Date:: 1986
Department, School or Faculty:: Department of Marketing.

16. A study of switching behaviours in the B2B service sector

Creator:: Marck, Michael J
Date:: 2008
Department, School or Faculty:: Department of Marketing.

17. Competitive advantage, corporate strategy, and the Internationalisation of Chinese state-owned manufacturing enterprises

Creator:: Huang, Chun-Hua
Date:: 1993
Department, School or Faculty:: Department of Marketing.

18. The influences of geographical co-location and social networking in inter-firm cooperation in marketing, A cross country analysis

Creator:: Felzensztein Jiminez, Christian R.
Date:: 2005
Department, School or Faculty:: Department of Marketing.

19. Brand promise delivery from the customer-interface, employees' persepective

Creator:: Punjaisri, Khanyapuss.
Date:: 2008
Department, School or Faculty:: Department of Marketing.

20. Marketing strategy in the State trading organisations in Iraq

Creator:: Al-Jabir, Kadhim A.
Date:: 1986
Department, School or Faculty:: Department of Marketing.

1. Consumer policy - a network/political economy perspective : an application of the new macro-relational consumer policy framework to study the evolutionary dynamics of the policy community for the Electronic Fund Transfer System (EFTS) consumer issue in Canada

2. Consuming Kate, unpacking the feminine ideologies surrounding the celebrity princess brand

3. Strategic analysis of organisational decision-making as the interface between corporate idiosyncracies and the adoption of technological innovations, the case of business information systems

4. The relationships between market orientation, supplier partnership, environmental factors and firm performance in Indonesian retail firms

5. Effective exporting, an analysis of contemporary and enduring critical success factors which enable successful exporting performance by UK SME

6. Understanding Muslim consumers' acceptance of self-service technologies

7. Competitive marketing strategy, a study of competitive performance in the British car market

8. Online fashion shopping experiences, web atmospherics and consumer's emotions

9. Rethinking brand management, a cultural perspective on brand iconicity and identity politics

10. Footsteps into the forgotten, consuming obsolescence

11. The nature of corporate identity, an explanatory study undertaken within BBC Scotland

12. Message variation and source credibility in advertising

13. Strategy development in Globalising markets, the case of Norwegian small and medium sized firms

14. Drawing the line, understanding privacy concern, privacy literacy and trust influences on online social network privacy boundaries

15. Marketing hotel operations, an investigation into the marketing behaviour of national and international chain affiliated hotels operating in Egypt

16. A study of switching behaviours in the B2B service sector

17. Competitive advantage, corporate strategy, and the Internationalisation of Chinese state-owned manufacturing enterprises

18. The influences of geographical co-location and social networking in inter-firm cooperation in marketing, A cross country analysis

19. Brand promise delivery from the customer-interface, employees' persepective

20. Marketing strategy in the State trading organisations in Iraq

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1. Consumer policy - a network/political economy perspective : an application of the new macro-relational consumer policy framework to study the evolutionary dynamics of the policy community for the Electronic Fund Transfer System (EFTS) consumer issue in Canada

2. Consuming Kate, unpacking the feminine ideologies surrounding the celebrity princess brand

3. Strategic analysis of organisational decision-making as the interface between corporate idiosyncracies and the adoption of technological innovations, the case of business information systems

4. The relationships between market orientation, supplier partnership, environmental factors and firm performance in Indonesian retail firms

5. Effective exporting, an analysis of contemporary and enduring critical success factors which enable successful exporting performance by UK SME

6. Understanding Muslim consumers' acceptance of self-service technologies

7. Competitive marketing strategy, a study of competitive performance in the British car market

8. Online fashion shopping experiences, web atmospherics and consumer's emotions

9. Rethinking brand management, a cultural perspective on brand iconicity and identity politics

10. Footsteps into the forgotten, consuming obsolescence

11. The nature of corporate identity, an explanatory study undertaken within BBC Scotland

12. Message variation and source credibility in advertising

13. Strategy development in Globalising markets, the case of Norwegian small and medium sized firms

14. Drawing the line, understanding privacy concern, privacy literacy and trust influences on online social network privacy boundaries

15. Marketing hotel operations, an investigation into the marketing behaviour of national and international chain affiliated hotels operating in Egypt

16. A study of switching behaviours in the B2B service sector

17. Competitive advantage, corporate strategy, and the Internationalisation of Chinese state-owned manufacturing enterprises

18. The influences of geographical co-location and social networking in inter-firm cooperation in marketing, A cross country analysis

19. Brand promise delivery from the customer-interface, employees' persepective

20. Marketing strategy in the State trading organisations in Iraq

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