Thesis

Investigating the impact of strategic brand management on export performance in the B2B context

Creator
Rights statement
Awarding institution
  • University of Strathclyde
Date of award
  • 2018
Thesis identifier
  • T14878
Person Identifier (Local)
  • 201377092
Qualification Level
Qualification Name
Department, School or Faculty
Advisor / supervisor
  • Wilson, Alan
  • Doherty, Anne Marie
  • Gounaris, Spiros
Resource Type
DOI
Date Created
  • 2018
Former identifier
  • 9912600593502996
Embargo Note
  • THIS THESIS IS UNDER MORATORIUM. IT WILL NOT BE AVAILABLE FOR LOAN OR CONSULTATION UNTIL 07/07/2025.

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项目