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Department of Marketing.
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Examining consumers' continued use of retailers' branded mobile applications
Creator:
Al-Nabhani, Khalid
Date:
2019
Department, School or Faculty:
Department of Marketing.
Customer experience in the business-to-business context, drivers, measures and consequences
Creator:
Almoraish, Ahmed Abdulwadod Saeed.
Date:
2021
Department, School or Faculty:
Department of Marketing. and Strathclyde Business School.
Creativity and the corporate brand within small to medium sized creative organisations
Creator:
Powell, Shaun Michael
Date:
2005
Department, School or Faculty:
Department of Marketing.
Marketing and export success
Creator:
Zeid, Eldessuki H.A.
Date:
1981
Department, School or Faculty:
Department of Marketing.
The effect of internal market orientation, internal dynamics and knowledge management strategies on NSD project performance
Creator:
Boukis, Achilleas
Date:
2014
Department, School or Faculty:
Department of Marketing.
The interplay between social capital and the development of small professional firms
Creator:
Stringfellow, Lindsay.
Date:
2010
Department, School or Faculty:
Department of Marketing.
The role of business relationships in export market knowledge acquisition and export performance of UK small medium sized enterprises
Creator:
Phiri, Thandiwe.
Date:
2009
Department, School or Faculty:
Department of Marketing.
Marketing Scotland's museums and galleries
Creator:
Bradford, Hugh
Date:
1992
Department, School or Faculty:
Department of Marketing.
A study of target receivers' perception of the process of endorsement in advertising
Creator:
Fahad, Ghalib A.
Date:
1985
Department, School or Faculty:
Department of Marketing.
The assimilation of information technology in marketing practice : a stages theory - transactional to relational marketing approach
Creator:
Brady, Mairead.
Date:
2001
Department, School or Faculty:
Department of Marketing.
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Anderson, Stephanie Louise
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Hamilton, Kathy
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Ministry of Higher Education, Egypt
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Department, School or Faculty
Department of Marketing.
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Strathclyde Business School.
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