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Banerjee, Madhumita.
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Multiple channel integration process : contribution to firm-customer relationships : case study of a UK retail bank
Creator:
Banerjee, Madhumita.
Date:
2006
Department, School or Faculty:
Department of Marketing.
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Thesis
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Doctoral thesis
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Creator
Banerjee, Madhumita.
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Department, School or Faculty
Department of Marketing.
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Date
2006
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