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"Narratives of redemption" : consumers' identity re-construction after having overcome a spell of poverty
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Consumer policy in the less developed countries : a Saudi Arabian context
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Marketing and competitiveness : a survey of current practice and performance in the UK textile machinery industry
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The internationalisation of the British construction consulting sector and technology transfer in developing countries
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Keeping clients in line : a grounded theory explaining how veterinary surgeons control their clients
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Marketing of management education : a case study related to the Strathclyde Business School
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Purchasing development
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The impact of Middle East oil on world oil prices 1973-83
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The assimilation of information technology in marketing practice : a stages theory - transactional to relational marketing approach
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International strategy in professional business service industries : the case of the international marketing communications sector in UK
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A study of target receivers' perception of the process of endorsement in advertising
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Negatively-valenced influencing behaviour: forms, triggers and impacts
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Marketing Scotland's museums and galleries
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The role of business relationships in export market knowledge acquisition and export performance of UK small medium sized enterprises
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The interplay between social capital and the development of small professional firms
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The marketing of non-profit organisations : a study of the application of marketing techniques and practices in the Scottish arts organisations
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Competition strategies in international markets : The role of entrepreneurial orientation and the internet on the export performance of UK based small and medium sized enterprises
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Customer relationship management (CRM) : the effect of organisational culture - a longitudinal case study
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Customer adoption of internet banking : a cross-national study in Scotland and Nigeria of a proposed model of universal determinants
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The effect of internal market orientation, internal dynamics and knowledge management strategies on NSD project performance
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