Thesis

Cross cultural interaction in China’s international joint venture hotels : the impact of western management practice on eastern culture

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Awarding institution
  • University of Strathclyde
Date of award
  • 1995
Thesis identifier
  • T8568
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Department, School or Faculty
Abstract
  • This study investigates the environment of China’s IJV hotels by examining the views of those employed in these establishments and those who use them. In doing so, it considers the potential for, and effects of, inter-cultural conflict and thus the need for cross cultural education and training from various viewpoints. Through investigation and comparison of different training mechanisms used by international hotel groups, individual hotels and state hospitality educational establishments in China, it looks at what the authorities and the hotels are doing to help counter the dramatic shortfall of hotel staff. The empirical research provides a situational analysis of cross-cultural aspects of China’s hotel business by examining the viewpoints of expatriate managers working in China’s IJV hotels, and by investigating the perceptions of local Chinese front line hotel workers and supervisors on; the hotel industry as a career; their attitudes to hotel clientele; and the levels and value of education and training currently available. To assist in establishing training needs the empirical research also establishes the wants, needs and expectations of the travelling public in China with regard to hotel services. The findings of the research highlight and establish “gaps” in established provision which will allow hotel companies and training agencies to appraise current training needs and develop training profiles that will assist hotel staff in achieving levels of service in line with guests’ expectations. On a corporate level, the findings provide hotel companies with an overview of the training needs of China on a national and regional basis, which should be of assistance in formulating recruitment policy. For China’s hospitality educational institutions, the findings could be used to investigate the relevance and worth of existing educational curricula and enable curriculum planners to plan for the future.
Advisor / supervisor
  • Wood, Roy C., 1959-
Resource Type
DOI

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