Thesis

The strategic value of pioneering as a strategy and pioneering advantages in the context of FMCG brands entering new geographic markets

Creator
Rights statement
Awarding institution
  • University of Strathclyde
Date of award
  • 1995
Thesis identifier
  • T10120
Qualification Level
Qualification Name
Department, School or Faculty
Resource Type
DOI
EThOS ID
  • uk.bl.ethos.248621
Date Created
  • 1995
Former identifier
  • 995938173402996

Relations

Items