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Transformative service experiences in a mundane service setting

Creator:

Abu, Mimi Liana

Date:

2023

Department, School or Faculty:

Strathclyde Business School and Department of Marketing
Learning by internationalisation : the case of Syrian firms

Creator:

Kasem, Laila

Date:

2016

Department, School or Faculty:

Department of Marketing
When engagement is for self-presentation : the role and impact of the ideal-self in social media engagement

Creator:

Thanvarachorn, Archareeporn

Date:

2021 and 2020

Department, School or Faculty:

Department of Marketing and Strathclyde Business School
Delivering ancestral tourism in an urban, heritage organisation

Creator:

Johnstone, Jane Hamilton

Date:

2020

Funder:

Arts and Humanities Research Council, University of Strathclyde, and Glasgow Life

Department, School or Faculty:

Department of Marketing
Negatively-valenced influencing behaviour: forms, triggers and impacts

Creator:

Azer, Jaylan

Date:

2018

Department, School or Faculty:

Department of Marketing