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Department of Marketing.
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Personal legitimising : a substantive grounded theory in the context of small consultancy firms
Creator:
Haslam, Simon.
Date:
1999
Department, School or Faculty:
Department of Marketing.
How firms learn about new product development in their business networks
Creator:
Liu, Rebecca Ru-Yuh.
Date:
2010
Department, School or Faculty:
Department of Marketing.
Marketing in a social context : an interpretive approach to behaviour change after a stimulus of illness
Creator:
Logie-MacIver, Elizabeth M.
Date:
2005
Department, School or Faculty:
Department of Marketing.
Social marketing and the mental health exchange : the case of young men
Creator:
McGuire, Darren Alexander.
Date:
2011
Department, School or Faculty:
Department of Marketing.
Joint ventures in the Peoples's Republic of China
Creator:
Pambos, Michael
Date:
1999
Department, School or Faculty:
Department of Marketing.
Consumers' perceptions and selections of domestic vs. foreign airlines in the Arabian Gulf region : a survey among teachers in Qatar
Creator:
Al-Sulaiti, Khalid Ibrahim
Date:
1997
Department, School or Faculty:
Department of Marketing.
The social construction of advertising : a discourse analytic approach to crreative advertising development as a feature of marketing communications management
Creator:
Hackley, Christopher E.
Date:
1999
Department, School or Faculty:
Department of Marketing.
Customers' behavioural contribution to the service encounter
Creator:
Katsaridou, Iliana.
Date:
2018
Department, School or Faculty:
Department of Marketing.
The adoption of the marketing concept in the Iraqi food industry
Creator:
Al-Rawi, Khalid Whayeb.
Date:
1988
Department, School or Faculty:
Department of Marketing.
Determinants of technological innovation : an exploratory study of the Asia-Pacific rim electronics manufacturing industry
Creator:
Lim, Cheng Hwa.
Date:
1997
Department, School or Faculty:
Department of Marketing.
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Anderson, Stephanie Louise
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Abdel-Mohsen, Tawfik Mohamed
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Abdelmoety, Ziad.
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Hamilton, Kathy
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Ministry of Higher Education, Egypt
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Department, School or Faculty
Department of Marketing.
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145
Strathclyde Business School.
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Scottish Hotel School.
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